[gawr-juhs] – Visual Communication & Design Thinking


Dee Two

Client

Client: Dee Two

Location: Stockport, Cheshire

Industry: Luxury Goods

Year Commissioned: 2011–present

Project Categories: Branding; Digital; Packaging; Print

Website: deetwo.co.uk

Project

We have established a very strong working relationship with Stockport-based handbag manufacturer Dee Two.

Our initial task was to assist them in rebranding their company and their ‘Country Cognac’ range of leather & tweed bags and accessories. This included all aspects of printed and online materials, from stationery and point-of-sale information to swing tickets and packaging.

Over the past five years we've also designed and created the annual “Dee Two Collection” catalogue, a publication aimed primarily for the buyers of their retail customers. In addition, we’ve produced graphics, signage and advertisements for trade exhibitions and show guides that Dee Two have attended.

More recently we’ve helped Dee Two to develop names for their new product ranges – DeeTail and DeeZine – and to ensure that there is a strong visual consistency between their individual brand marques.

What we discovered…

Taking product photos requires specialist knowledge.

We asked Edinburgh photographer David P Scott to run a half-day workshop for us. He helped us to establish some guidelines on how to light and photograph all-leather and leather & tweed bags.

This has enabled us to capture the colours and textures of Dee Two’s product ranges, so that they are reproduced perfectly in print and online.




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[gawr-juhs] specialises in visual communication and design thinking.

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